Antony Bream is a seasoned sales strategist, executive coach, mentor, and founder of ribbit consulting. With over 30 years of experience in B2B tech sales, Antony has helped startup founders, scale-up leaders, and sales teams globally navigate the complex journey from early traction to £10M+ in annual recurring revenue. 

 

His sales methodology, shaped by decades of hands-on experience, commercial pragmatism, and an unwavering focus on execution, blends proven sales frameworks with modern tools like AI and digital CRM. Antony is a trusted advisor to fintech and regtech innovators, an active mentor with accelerators such as The Kings Trust, EY/JPM Morgan, Barclays Eagle Labs and Level39, and a regular contributor to industry panels and strategic growth forums.

 

He draws powerful parallels to his passion and participation in sport, from swimming for his country at a young age to completing the gruelling offshore sailing race the Fastnet and opens up to burnout and mental health issues faced working in a high pressured sales environment and the ways he managed to build into his life coping mechanisms to grow the resilience needed.

 

Antony also brings in a sense of humour and humility as he outlines key life events that have affected and nurtured his way of conducting himself. 

 

From riding in the back of a Fiat 500 with a rug over his head to avoid being taken hostage near the Kashmir border by Sikh extremists to rescuing a duck putting his degree at peril Antony brings a real life account to what formed his career and what could have derailed it along the way.

 

Revenue Resilience & Realism draws on his unique intellectual property, PRINCE™ and delivers hard-won lessons and practical tactics to help founders and sales leaders grow sustainably, without the fluff.

 

He is accredited by the Institute of Sales Professionals as an accredited sales trainer, coach, and mentor.

​

​